Aperiam Team

Shaping the Future of Adtech and Martech

Discover Aperiam, where our visionary team, steeped in industry history, has a legacy of founding and guiding successful startups, influencing the industry's direction.

  • Adtech

    Founding, operating, and investing in 100+ startups, we're ad tech pioneers. Our influence extends beyond exits; our team shapes standards, serving on influential boards like IAB, MMA, and DMA.

  • Expertise Beyond Investment

    Differentiating ourselves with hands-on experience, our dynamic team, skilled in scaling businesses, offers nuanced insights into the ad tech landscape.

  • Unparalleled Access

    Our extensive network opens strategic growth avenues for portfolio companies, connecting them with brands, agencies, media companies, and platforms.

  • Eric Franchi

    General Partner

    Eric Franchi co-founded Undertone, a pioneering adtech company that blended creativity and technology, culminating in a $180 million acquisition. Today, he is a General Partner at Aperiam, where he backs the next generation of innovators. Eric also co-hosts Marketecture, the industry's most widely followed podcast.

  • Joe Zawadzki

    General Partner

    Joe Zawadzki brings visionary leadership to Aperiam. He is the founder and former CEO of MediaMath, the industry’s first demand-side platform. With a notable background in co-founding [x+1] and Aperiam Ads, and serving on the Boards of the IAB, MMA and DMA, he has played a key role in shaping the digital advertising landscape.

  • Corey Ferengul

    Managing Partner

    Corey Ferengul has a strong track record as a seasoned executive, bringing extensive CEO, Board, and corporate leadership experience across both public and private companies. Notably, he was the CEO of Undertone, where he led the company to its successful acquisition by Perion, and Magnetic, which was later acquired by Deloitte.

  • Danilo Tauro

    Managing Partner

    Danilo Tauro has extensive experience in brand strategy, platform development, and advertising technology, having held leadership roles at Amazon Ads, Procter & Gamble, and as General Manager at Uber Advertising. He holds a PhD in engineering with a focus on risk management, has been a Guest Lecturer at Harvard Business School, and has published multiple papers in international journals.

  • Peter Piazza

    Partner, General Counsel

    Peter Piazza draws from operating experiences at MediaMath and Nielsen, contributing to the strategic growth of startups in the ad tech sector.

  • Dawn West

    Partner, Head of Operations

    Dawn West, has significantly contributed in roles at Aperiam Ads and MediaMath. Leveraging her industry insights, she shapes operational strategies and supports the success of portfolio companies.

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